Conditional Elements in the Email Builder

Email personalization is now even easier by allowing you to add conditional elements within a single email campaign. When you add conditional visibility to elements within an email, only contacts who meet your specified conditions will see those elements.

• Start by going to Marketing > Email Marketing.
• Create an email campaign or template.
• Select any element and go to the Visibility tab.
• Enable the Conditional Element toggle.

• Set the conditions based on contact fields.
• Alternatively, click on the Conditional Element icon in the element overlay action to add conditions easily.