[ A2P ] FAQs - A2P 10DLC Campaign

Important: For a complete overview of all steps and best practices involved in the A2P 10DLC registration process, please refer to the main article: "A2P 10DLC Campaign Approval Best Practices."

What if my consent checkboxes are not on the first page?

What if I have a DBA? I want to enter my name for the "Sender ID" instead of my legal business name.

What happened to my A2P registration? My phone number cannot send text messages any more.

Who reviews the A2P registration?

What’s the difference between a Brand and a Campaign?

What if my consent checkboxes are not on the first page?

  • If the consent checkbox is showing at the end of a survey, behind an appointment booking calendar, or a paywall Please include a hosted link to an image of the opt-in.

    • Example Response to the question "How do lead/contacts consent to receive messages?" field:


      End users opt-in by visiting - [[ INSERT THE LINK TO YOUR FUNNEL/WEBSITE PAGE THAT HAS THE OPT-IN FORM ON IT. Example: https://www.mycompany.com/comingsoon ]] and filling in their details. This is a page where people can see a list of all the services we offer and buy. Users check a box to receive notifications & promotional messages to provide their consent. Additionally end users can also text START to [[[ INSERT YOUR PHONE BUSINESS NUMBER]]]. Example: +1 (213) 725-2867 ]].




What if I have a DBA? I want to enter my name for the "Sender ID" instead of my legal business name.

If you have an EIN for your business, but you want to use a different brand name for your messages, you can add this sentence "We are doing DBA as [[ [ INSERT Your DBA NAME ]]]" in the Campaign Use Case Description within your Campaign Details on the A2P form. Make sure the rest of the submission including the website matches with the DBA business name. You can register the same EIN for 10 brands max.


"[[[Insert Your DBA NAME ]]]" is a DBA under [[[ INSERT YOUR LEGAL BUSINESS NAME ]]].


We are doing DBA as "[[[Insert Your DBA NAME ]]]". This campaign sends appointment confirmations, message notifications, relevant account information, opt-in and opt-out confirmations, product information, promotional offers, marketing messages, responses to help requests, links to support resources, and webchat widget responses, to existing customers or new customers who have opted-in to receive SMS notifications.


We are doing DBA as "[[[Insert Your DBA NAME ]]]". This campaign sends appointment information - confirmation & reminder messages to customers once they have booked an appointment with [[[Insert Your DBA NAME ]]] on the website and opted-in to receive promotional and notification SMS from [[[Insert Your DBA NAME ]]].


"[[[Insert Your DBA NAME ]]]" is a DBA under [[[ INSERT YOUR LEGAL BUSINESS NAME ]]].


Message Examples:

Hi John! This is Jane from [[[ INSERT YOUR LEGAL BUSINESS NAME | INSERT DBA NAME ]]]. Our appointment for July 20 11:00 AM is confirmed. Please reach out to [[[ YOUR NAME ]]] in case you need to reschedule. Reply STOP or OUT to unsubscribe.


Hey John, Thank you for your recent purchase, here is the 20% discount code you can use toward one of my coaching packages: 2025COACH. Thank you again,[[[ INSERT YOUR BUSINESS NAME | INSERT DBA NAME ]]]. Reply STOP or OUT to unsubscribe.



What happened to my A2P registration? My phone number cannot send text messages any more.

Even after the initial A2P campaign approval, your number can be retracted and suspended if the US Mobile Carriers complete an audit, and it reveals that your business is not in compliance.


We will need to reach out to the US Mobile Carriers in an attempt to get your phone account unsuspended. To make sure your website and opt-in form are in compliance, please complete the following steps:


1.Make sure to review the A2P guide above, and check your forms and SMS message templates to make sure they are in compliance.


2.Provide us with your website URL where leads go to opt-in to receive SMS messages from you.

( You may have provided this when you completed your A2P registration. )


3.Copy and paste the first text message you send to leads after they opt-in on your website.

( You may have a workflow set up for this, or you can provide us with the sample message you gave in your A2P submission. )


4.Email us at support@fgfunnels.com.

Important Note: We have 2 attempts at account reinstatement. We need to ensure all the information is accurate and concise to make this process as smooth as possible with your cooperation. If you have any other questions or concerns regarding this ticket, please let us know.


The appeal review process is typically completed in about 2-4 weeks from the submission date. Please note that this may take longer if the US Mobile Carriers have a backlog.


The US Mobile Carriers, not FG Funnels, are responsible for reviewing appeals and lifting suspensions.


We cannot expedite the review process, as the carrier handles appeals in the order in which they are received.


Your account may be under review for any of the following reasons:


  • Sending SMS messages to leads that have not given you direct consent to do so. This means that the contacts you’re sending SMS messages to need to have gone on your website, filled out your opt-in form, and checked a consent checkbox in order to consented to receive SMS messages from you.

  • You cannot buy, sell, or trade leads. This is in direct violation of the US Mobile Carriers and TCR policies.

  • You have uploaded a previously opted-in lead list, and leads are opting out after they receive an SMS message.

  • Customers may have marked your messages as spam directly to their mobile carrier. This metric is directly submitted to our phone provider, and is not visible in the FG Funnels platform.

  • Carrier filtering ( Error Code 30007 ) will be caused by many factors, including spam messaging, no sender ID being present in your SMS, no opt-out language being present in your SMS, and forbidden messaging.

Any of these reasons listed above may led to the investigation of your account by the US Mobile Carriers.


Who reviews the A2P registration?


    • The review process for A2P registration is primarily handled by The Campaign Registry (TCR), a third-party organization responsible for managing and approving brand and campaign registrations. Once you submit your registration, the US Mobile Carriers also review your application through TCR to ensure compliance with their guidelines

    • The process typically involves:

      • Primary vetting by TCR to verify your brand details, such as legal entity and tax ID.
      • Carrier review of your campaign details, including purpose and sample messages, to ensure they meet their standards. Your A2P Campaign is reviewed a a human, so this process takes longer than the A2P Brand review.

What’s the difference between a Brand and a Campaign?

A Brand identifies the business sending messages. A Campaign describes the purpose and content type of the messages the Brand will send.