Funnels & Websites AI

Now you can use AI-powered assists to launch funnels and websites in minutes, not hours. Plus, you can freely switch between AI and manual control.


TABLE OF CONTENTS


Pricing

  • Each FG Funnels account receives the first five generations free.
    • Additional AI builds are $2.97 each.
    • If you plan to use this feature frequently, it my be beneficial for you sign up for the $127 per month AI Employee unlimited add-on subscription, so additional AI builds are covered by your AI employee plan.

What is Funnels & Websites AI?


Funnels & Websites AI is our next-generation page builder that uses generative AI to design funnel and website pages from a simple prompt. Choose a guided template experience (Assist), describe your own vision (Build), or chat live with the AI to refine copy, layouts, and images—while traditional builder settings remain a click away. 

Note: Multi-page AI generations are coming soon! For now AI generates one page at a time.

Key Benefits of Funnels & Websites AI


  • Launch pages up to 10× faster by letting AI generate copy, images, and layouts automatically.


  • Eliminate guesswork with niche-specific presets that follow proven conversion practices.


  • Make real-time tweaks via chat instead of hunting through menus.


  • Import the look and feel of any URL or screenshot to stay on-brand instantly.


  • Auto-generate SEO-friendly titles and descriptions for better search visibility.


  • Keep builder controls and AI tools side-by-side for a seamless workflow.

Recent Enhancements

We’ve refined the internal guidance system that powers Funnel & Website AI to ensure more consistent, professional, and predictable page generation. These updates improve quality without changing how you use the builder.

Rich Text Support Across All Text Elements

All text fields including headings, subheadings, paragraphs, and lists—now support rich text formatting using HTML tags for more expressive content generation.


Improved Card Layout Consistency

Card-style columns automatically apply consistent margins to prevent elements from touching, improving overall visual balance and professionalism.


Clearer Section Type Rules

Navigation sections now contain only menu elements, while footers use text links instead of buttons for better accessibility and cleaner design.


Consistent Button Styling

Buttons now consistently use your primary color for backgrounds, creating a unified design language across all pages.


Enhanced Mobile Spacing

Mobile layouts now calculate spacing with separate horizontal and vertical margin values for improved touch targets and readability.

Assist Mode

Assist Mode provides a step-by-step wizard. Select your industry, funnel goal, audience, language, tone, and preferred layout, and the AI produces a complete, editable draft—including copy, images, and color themes—so you can publish within minutes.


Build Mode


Build Mode gives experienced marketers total freedom. Type exactly what you want (e.g., “three-page funnel for an orthodontist with a before-and-after gallery and consultation form”), and the AI builds the structure, sections, and placeholder content to match your description.

AI + Settings, Side-by-Side


Traditional design controls (spacing, fonts, colors) remain in the right-hand sidebar, while the AI chat panel stays open on the left. You can update padding or brand colors manually, then ask the AI to rewrite copy—all without leaving the page.



Paste a public URL or upload an inspiration screenshot, and Funnels & Websites AI extracts the visual theme and layout to create a new page that matches the source design.

SEO


The builder auto-fills meta titles, descriptions, and image alt text with keyword-rich suggestions, giving every page a solid SEO foundation before you even click Publish.

How To Use Funnels & Websites AI


Creating Your First AI Funnel or Website


1. Go to Sites → Funnels


Or go to Sites → Websites


  1. You have two options here. You can create a brand new funnel or website, or choose to use an existing funnel or website.


    1. Create a brand new funnel or website.


      If you selected the option to create a new funnel you will be able to click on the "Build with AI" button in the funnel section of your account.


      Or click on "+ New Funnel" and click the "Funnel AI (beta)” button to open the mode selector. This option will not show for websites.


      If you are creating a new website please click the "Build with AI" button in the websites section of your account.

      Or you can click "+ New Website" and select the "From Blank" option to create your new website. You will still see the Ask AI icon inside the the website builder.



    2. Or you can select one of you existing funnels or websites.


  1. Inside the builder, click on the Ask AI icon, which is highlighted in the screenshot below. Then, select Assist for guided setup, or select Build for free-form prompts.


    1. If you select "Assist" - Complete the steps in the wizard.


    2. If you select "Build" - Enter your description. Click here to jump to the next step.

      You could use ChatGPT to help you generate a prompt, and just ask ChatGPT to ask you follow up questions to tailor the prompt to you and your business.


      Or you can type your own prompt. Here are examples of prompts you could enter for different pages:

      Part 1: Please create a high-converting sales funnel tailored to selling my coaching packages. I am a mindset coach offering coaching packages designed to help clients achieve specific personal or professional goals such as career advancement, life transitions, mindset transformation, and leadership development.


      Part 2:

      A - Sales Page [ Note: You'll need to create a new page, then enter this prompt. Each new page will need to be generated separately ]:

      Please create high-converting content for the the sales page of my funnel.

      Write persuasive, benefit-driven copy introducing my mindset coaching packages.

      Clearly outline the unique value of my approach for clients seeking to transition from a corporate background to building a sustainable, heart-centered business that generates at least $100k per year.

      Address common pain points like burnout, lack of clarity, and work-life imbalance.

      Motivate visitors to take action (e.g., book a discovery call or purchase a package).

      Include sections for: compelling headline and sub-headline, package overview, key benefits, who this is for, testimonials, FAQs, and a strong call-to-action.


      B - One-Time-Offer (OTO/Upsell) Page [ Note: You'll need to create a new page, then enter this prompt. Each new page will need to be generated separately ]:

      Write copy for an exclusive, limited-time upsell offer to be presented after a coaching package purchase.

      Offer an additional service or product (like a personalized mindset assessment session, workbook, or access to an exclusive mastermind) at a special price.

      Emphasize urgency, scarcity, and the extra value provided by accepting this offer now.


      C - Thank/Confirmation Page [ Note: You'll need to create a new page, then enter this prompt. Each new page will need to be generated separately ]:

      Write a warm, reassuring message thanking clients for their purchase or booking.

      Clearly outline the next steps (such as what to expect, how to access coaching materials, scheduling instructions).

      Optionally, invite them to join a supportive community, follow on social media, or refer a friend.


      Part 3: Target Audience:

      People aged 30-50 who are currently in a corporate job or have previously held a corporate role, and who want to create a sustainable, heart-centered business that brings in $100k in annual revenue while achieving their lifestyle goals (such as spending only 3 days a week working and focusing more on family and personal fulfillment).


      Part 4: Tone and Style:

      Professional, supportive, friendly, and solution-focused.


      Part 5: Colors and Fonts

      Please use the font Monserrat for all my headline text elements, and the Oswald font for all of the paragraph elements.

      Please use my brand colors:

      1. Primary Color #1263a1 — Rich, professional blue (your main brand color)

      2. Complementary Colors #a14c12 (Deep burnt orange) - Provides contrast and energy; great for call-to-action buttons.

      3. Analogous Colors #1296a1 (Teal) - Calm, harmonious accent for backgrounds or highlights.

      #123ba1 (Royal blue) - Darker, adds depth for headers or navigation.

      4. Neutral Colors #f5f7fa (Soft, light gray) - Clean, modern background that keeps the site feeling open.

      #28323c (Charcoal) - Great for text, footer, and secondary elements—pairs well with blue for legibility.

      5. Accent Colors #ffd166 (Warm, golden yellow) - Adds optimism and draws attention to key areas (e.g., buttons, highlights).

      #6dd47e (Fresh green) - Symbolizes growth and transformation, ideal for success stories or testimonials.



Next Step

  1. You can click "Customize" to enter your preferred language and tone.


  1. Click Generate.


Click here to skip to the next step. Here are just some examples of what the screen will look while the AI is generating content for the page:


Next Steps

  1. Once the system is finished generating the content, you can use the chat box in the bottom left hand corner to refine copy, images, or the layout of the page. For example, you could type "make all text in this page shorter."


  1. Click on the SEO icon, which is highlighted in the screenshot below, and review the SEO suggestions in the page settings panel before publishing the page.

Frequently Asked Questions


  • Can I still edit pages manually after AI generates them?
    • Yes. All elements remain fully editable in the standard builder.

  • Does Funnels & Websites AI cost extra?
    • Each FG Funnels account receives the first five generations free.
      • Additional AI builds are $2.97 each.
      • If you sign up for the $127 per month AI Employee unlimited add-on, then additional AI builds are covered by your AI employee plan.

  • Can I import pages from external sites like WordPress or ClickFunnels?
    • Not yet. The current import tool only ingests URLs or pages hosted inside a FG Funnels account, or HighLevel account.

  • Will changing imported content affect the original page?
    • No. Edits you make to an imported layout are independent and never overwrite the source.

  • Does the AI understand different languages and brand tones?
    • Yes. Assist Mode supports multiple languages and lets you set a friendly, professional, or humorous tone.