GPT-4 Turbo in Workflows

This article explains how to use GPT-powered AI models, including the latest GPT-4 Turbo inside of Workflows. Learn how to set up AI steps, configure smart prompts, and automate powerful actions like lead follow-ups, conversation summaries, and personalized messaging.

Please Note: This article is about the Chat GPT and its latest version GPT-4. If you wish to learn about How to Use AI in Workflows, refer to Workflow Action - GPT Powered by OpenAI

IMPORTANT: Pricing for different versions of GPT are listed here: https://support.fgfunnels.com/article/1765-ai-feature-pricing

TABLE OF CONTENTS

GPT-4 Turbo: Smarter AI


With the rise of conversational AI, businesses need tools that are smart, scalable, and deeply integrated. FG Funnels now brings this power to your automation engine through GPT-powered AI Workflow steps. From writing personalized follow-ups and summarizing conversations to generating dynamic email content and social captions, you’ll learn how to make your automations more intelligent, contextual, and human-like with minimal setup.

Whether you're a marketing agency, service provider, or sales team, this guide will help you unlock powerful new capabilities using AI in your existing FG Funnels workflows.


What’s New


  • GPT-4 Turbo: Now available in AI steps with faster response times and lower cost-per-call compared to previous GPT-4 models.



  • Model Switcher UI: Select between GPT-3.5, GPT-4, or GPT-4 Turbo directly in your workflow step.



  • Improved Prompt Handling: Enhanced merge field support and better handling of complex instructions.



  • System Prompt (optional): Add tone or behavior guidance to shape the AI’s personality and output style.

Use Cases and Example Prompts


Use Cases

Prompts
Lead Follow-Up “Draft a friendly message to {{contact.name}} thanking them for their interest in {{contact.custom_value.service}}.”
Conversation Summary “Summarize this conversation in 2-3 bullet points.”
Email Draft “Write a persuasive email promoting our {{contact.custom_value.offer}} to a potential client.”

GPT Models Compared


GPT 3.5 Turbo

GPT-4 Turbo

GPT-4o

GPT-4o Mini
Not as good as 4 turbo More advanced and powerful Optimized for specific tasks Lightweight version of GPT-4o
Good responses Consistent and accurate responses Consistent with slight trade-offs Efficient but less comprehensive
Not that consistent Can handle highly complex queries Handles most queries effectively Best for less complex queries
May struggle to connect the dots A bit slower than GPT-4o Mini Balanced speed and performance Fastest in response time
Faster responses Superior contextual understanding Good contextual understanding Adequate for basic needs

The GPT-Generated Output


After selecting and configuring the desired AI model, incorporate a 'GPT powered by OpenAI' action into your workflow to generate dynamic output aligned with your configured prompts."

  1. Select the Action Type:
    • Pick from predefined options:

      • Analyze Text Sentiment


      • Summarize Text


      • Translate


      • Custom (for your own prompt)


    • If using Custom, enter your own prompt (e.g., "Write a follow-up email based on this message: {{contact.message}}").


  2. Use Dynamic Variables (Optional):

    • Insert dynamic fields like {{contact.first_name}} or {{event.notes}} into your prompt to personalize the output.


  3. Test or Run the Workflow:

    • Once the action is added, you can test the workflow using a contact to see the GPT output in action.


    • The AI output can be used in subsequent workflow steps (e.g., send as an email or SMS).

Please Note: If you are wondering where the output goes, the AI-generated content can be:


1. Stored in Custom Fields.


2. Used directly in Email or SMS steps.


3. Logged internally or sent to a team via Slack/Webhook.

Frequently Asked Questions


Q. What is GPT-4 Turbo, and how is it different from GPT-4 or GPT-3.5?

GPT-4 Turbo is a faster, more cost-efficient variant of GPT-4 with improved performance for high-volume use cases. Compared to GPT-3.5, it offers better contextual understanding, more accurate content generation, and supports larger prompts.



Q. Does using GPT-4 Turbo in workflows cost extra?

Yes. GPT-4 Turbo is a premium workflow action, and usage is billed based on the number of tokens processed per execution. You can monitor usage and costs under Settings > Billing.



Q. Can I switch between GPT-3.5 and GPT-4 Turbo within the same workflow?

Yes. Each AI step allows you to select the model independently. You can mix and match GPT-3.5, GPT-4, and GPT-4 Turbo within a single workflow based on the complexity or budget of each step.